The economy had hit us hard. Not only had a major retail competitor opened their doors down the street but we had lost many local sales as our customers too were feeling the economy crunch. What was weird is that a friend had a basket company that was strictly done on line, and her sales were soaring. She told me how she kept her sales coming in. At first I couldn’t believe it or understand what the SEO stuff was all about.
It was a cheap seo site that made the difference in where we are today. No joke, I focused in our some of our specialty items and sales and advertising toally increased. Our company didn’t just maintain, it grew.
The way business is done has changed. And it is takes risk and staying up on technology to make sure one’s business stays alive. I can’t believe where we are today. Our sales are up, our focus has changed and the way we do business and market is done much by people I don’t even know. It’s awesome. Business has never been better.